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Philanthropy in Marketing and Sales
When you incorporate philanthropy within your business, you end up with community partnering. This strategy can come with benefits to your marketing, leads, and productivity. Here are some creative ways that you can incorporate philanthropic activities into your business. Coupons Partner up with a local school and provide them with coupons that can be passed out. It’s a win-win for you and the school because their club or class will receive a portion of the amount every time that the recipient of the coupon uses it at your store, and you get the exposure and sales. Be in Touch with the Community Hosting community dinners or seminars for the locals…
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Should you have a flashy website or a minimalist one?
In the 21st century, having a website for your business should already be considered as a given. It’s important to keep up and make sure that you get maximum exposure when it comes to your business, product, and target market. To better understand this, imagine yourself being a fisherman. You catch fish, sell your catch in your village, but what next? If you want to sell your fish in the market where you can sell to more people, you’re going to need to find a way to get to that market and sell your fish while they’re still fresh. In effect, this is what the internet is to your and…
